RapidTesting.ai on Tenlo Radio

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Listen Live to RapidTesting.ai

January 7, 2020

The show will discuss how Rapid Testing is used to test new marketing channels, create accurate revenue forecasts, validate new products, build attribution models, and align sales and marketing teams more effectively. 

Click below to listen live 12:00 PST on Thursdays

 
Funnel Radio is our broadcasting network. Our show is LIVE Thursdays at 12:00 pm Pacific.

 

Our host:

Tessa Burg is vice president of user experience and technology strategy at Tenlo, a pipeline marketing company that focuses on engaging high-value prospects with relevant buyer experiences that get results. Tessa has been leading data-driven marketing and technology product teams for 15 years and has successfully executed the Rapid Testing process across hundreds of experiments, new product launches, and omni-channel campaigns.

Our show:

Rapid Testing is a process that generates customer insights and revenue forecasts from small, iterative tests. In weeks (rather than months), marketers learn which messages, channels, and experiences work and can quickly pause underperforming tactics and scale successful ones. The show will discuss how Rapid Testing is used to test new marketing channels, create accurate revenue forecasts, validate new products, build attribution models, and align sales and marketing teams more effectively.

Or catch past episodes here: